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This web page has the following on the web page, "EFrontier - Your Australian and NZ GPS and Marine Electronics Specialist." Our analyzers saw that the web site also said " PDA, GPS and Phone Holder." The Website also said " NZ residents will be charged GST on placing an order. Australians, and residents of other countries, are not charged GST. Use keywords to find the product you are looking for. We specialise in GPS receivers and Marine Electronics. We import most products direct from the manufacturers and pass the savings onto our customers." The website's header had Bluetooth Headsets as the most important optimized keyword. It is followed by Stereo Bluetooth, GPS, and Bluetooth Adapters which isn't as highly ranked as Bluetooth Headsets. The next words efrontier.co.nz uses is PDAs. laptop gps was included and might not be seen by search engines.